Core Values
Excellent In Every Layer
Moving With Purpose
Code Of Conduct
Brave
Curiousity & Openess, Integrity, Objectivity, Honesty.
Agile
Focus, Adaptability, Mindful, Proactive, Open minded.
Kindness
Friendly, Emphaty,
Compassion, Respect.
Innovation
Creativity, Continous Improvement, Critical Thinking, Problem Solving, Collaboration.
Nurturing Growth
Encouraging Growth, Supportive, Consistency, Eager To Learn.
Going Beyond
Confidence, Grateful,
Self Reflection.
Vision
To become Indonesia's leading cakery, bakery, and cookies company,
capturing the largest market share while delivering exceptional quality and innovation
Mission
1
Deliver exceptional quality in both products and
services to ensure customer satisfaction.
2
Cultivate a collaborative environment that empowers employees to reach their full potential.
3
Leverage technology and innovation to streamline business processes and drive efficiency.